EasySignage AI Analytics
EasySignage is your all-in-one, cloud-based SaaS for digital signage that provides an affordable, scalable AI solution for businesses of all sizes. With EasySignage AI Viewer Analytics, you gain valuable audience insights effortlessly.
- Advanced AI Technology
- Face Detection & Demographics
- Edge AI Processing
- GDPR-Compliant
- Stand-Alone Capability
- Data-Driven Insights
Why EasySignage AI?
EasySignage AI is an affordable and easy-to-use tool for all industries. It provides real-time insights into who is viewing your content and how many people engage, helping businesses improve marketing and audience targeting.
Powerful EasySignage AI Features
At EasySignage, we handle the hard work for you. With EasySignage AI, receive detailed reports and access raw data to make strategic, data-driven decisions easily.
How EasySignage AI Works
EasySignage AI uses artificial intelligence and machine learning to track audience engagement instantly. It captures insights as soon as someone interacts with a digital signage screen or can operate independently via a camera connected to an AI device, collecting audience data without digital screens.
Advanced Face Detection & Demographics (see who’s watching)
EasySignage AI accurately detects faces and key audience attributes like age, gender, and emotions, from a distance of up to 6 meters away. This delivers real-time insights that help businesses to understand audience behavior, personalise messaging, and create more relevant content for better engagement.
Media and crowd analytics collected by EasySignage AI: visitors count, media count, dwell time of viewers, visitor insights (age and gender), and emotion analysis (happy, neutral, serious, surprised).
Stand-Alone Capability (works with or without Signage)
EasySignage AI is a flexible solution that works with or without digital signage. Even without using digital displays, simply connect a camera to an AI device to capture real-time audience insights. With EasySignage AI, businesses can track foot traffic, analyse demographics, and measure engagement—no matter the setup.
Whether used in retail, advertising, real estate, events, or public spaces, this smart AI technology helps businesses deliver highly targeted messaging and optimise audience interactions with ease.
Privacy-Focused & GDPR-Compliant
It is fully GDPR-compliant and ensures data privacy by not collecting any personally identifiable information (PII). All data is anonymised for secure and ethical processing, with real-time analysis that does not store or retain information. This privacy-first approach allows businesses across all industries to gain valuable audience insights while maintaining full compliance with data protection laws.
EasySignage AI analytics are privacy-first and use non-identifiable, aggregated data. Learn how we protect data and privacy .
Edge AI Processing (no extra hardware needed)
EasySignage AI requires no complex setup or extra infrastructure, as everything operates directly on the device. This allows businesses to access powerful data-driven features without depending on costly third-party services or additional configurations. With edge AI processing, data is managed locally, which reduces costs, delivering faster insights, and eliminates the need for external APIs or cloud services.
EasySignage AI functions offline, maintaining its capabilities to detect faces, analyse engagement, and perform machine learning even during network failures. Data is securely stored in a local database and cached on the device.
AI Dashboard for Performance Tracking
The AI-powered dashboard delivers detailed reports and insights, helping businesses track engagement, identify peak activity times, measure content performance, and refine strategies to maximise ROI. Easily update displays and promotions to connect with the right audience at the right time.
Frequently Asked Questions
Everything you need to know about EasySignage AI viewer analytics.