Google Smart TV

Google TV is a smart TV operating system built on Android, embedded directly into televisions from brands such as Sony, TCL, Hisense, and Philips. Because it runs Android, it has full access to the Google Play Store — including the EasySignage app — just like any Android device. Unlike Chromecast, Google TV requires no additional hardware; the platform is built into the TV itself, making it one of the most convenient ways to deploy digital signage.

With Google TV and EasySignage, you can install the EasySignage app directly from the Google Play Store, pair your screen, and start managing content from the cloud in minutes. No media player, no cables, no extra boxes.

Google TV supports 4K playback, making it well-suited for high-resolution content on large-format displays in lobbies, retail spaces, offices, and hospitality venues. Its built-in Wi-Fi connectivity keeps your screen online and your content up to date without any manual intervention.

For organisations looking to deploy digital signage on existing smart TVs — or those purchasing new displays — Google TV is a cost-effective and low-maintenance solution that pairs seamlessly with EasySignage.