---
title: "AI Assistant for Digital Signage (MCP Server)"
description: "Connect EasySignage to Claude, ChatGPT, or Gemini through the built-in MCP server. Manage screens, playlists, and schedules in plain language."
url: https://easysignage.com/digital-signage-features/ai-assistant-mcp/
---

# AI Assistant (MCP)

Connect Claude, ChatGPT, or Gemini to your account and manage screens, playlists, and schedules by asking.

-   Connect Claude, ChatGPT, or Gemini CLI
-   Ask how EasySignage works and get answers from the product documentation
-   Create and update playlists, schedules, and screens in plain language
-   Set read-only or full access for each area of your account
-   Disconnect any assistant at any time

![Claude logo](https://easysignage.com/icons/claude-logo.svg)

Claude

![ChatGPT logo](https://easysignage.com/icons/chatgpt-logo.svg)

ChatGPT

![Gemini logo](https://easysignage.com/icons/gemini-logo.svg)

Gemini

[GET STARTED](https://app.easysignage.com/) [Help Page](https://easysignage.com/help/integrations/ai-assistant-mcp/)

## Why connect an AI assistant?

EasySignage includes an MCP (Model Context Protocol) server, the open standard AI applications use to work with an external service. Connect your account once and your assistant can answer questions about the platform and carry out real work on your screens, within the access you grant. Available on the Premium and Enterprise plans.

### Answers from the product documentation

Ask how publishing works, what a channel is, or why playlist orientation has to match the screen. The assistant answers from the EasySignage documentation without touching your account data.

### Works with the AI you already use

Claude and ChatGPT connect through their own connector settings, and Gemini CLI through a single command. Each one points at the same EasySignage server URL.

### Schedule campaigns in plain language

Set a campaign to run on a group of screens between two dates and let the assistant create the schedule for you.

### Manage screens by asking

Ask which screens have been offline since yesterday, rename a screen, or change what a group is playing. No dashboard clicks and no scripting.

### Build and update playlists

Create a playlist, add media from a folder, and reorder what plays, described in your own words instead of assembled by hand.

## Security You Control

Every connection is scoped, verified, and yours to revoke.

![Per-area permissions](https://easysignage.com/icons/permission-icon.svg)

### You choose what it can reach

Set screens, playlists, schedules, and every other area to no access, read only, or full access before the connection is made.

![Content is never deleted](https://easysignage.com/icons/never-deleted-icon.svg)

### Nothing is ever deleted

Even with full access, an assistant can create and update content but cannot delete a screen, playlist, or media file.

![Verified, one-time connection requests](https://easysignage.com/icons/sso-domain-verified.svg)

### Verified, one-time requests

A consent link works once and expires, and EasySignage checks it against your account and its own server before anything connects.

![Revoke access in one step](https://easysignage.com/icons/disconnect-icon.svg)

### Disconnect in one step

Every connection is an API key on your account. Delete the key and the assistant loses access straight away.

## Chat with the AI Assistant You Already Use

Ask in plain language, and it carries out the task on your screens.

![Asking an AI assistant to update café menu screens and the lobby welcome screen](https://easysignage.com/Asking-an-AI-assistant-to-update-caf%C3%A9-menu-screens-and-the-lobby-welcome-screen-c6cb05a.webp)

## How It Works

![Connect AI Agent to EasySignage Account](https://easysignage.com/Connect-AI-Agent-to-EasySignage-Account-33302e7.webp)

STEP 1

## Connect an AI Model

Connect Claude, ChatGPT, or Gemini to your EasySignage account.

![Chatting with an AI assistant to check screen status and publish a promotion](https://easysignage.com/Chatting-with-an-AI-assistant-to-check-screen-status-and-publish-a-promotion-7078521.webp)

STEP 2

## Chat and Specify Your Needs

Chat with your favourite AI agent and ask in plain language for what you want changed on your screens.

![A store screen updated with a storewide sale promotion after the AI assistant published it](https://easysignage.com/A-store-screen-updated-with-a-storewide-sale-promotion-after-the-AI-assistant-published-it-9ed5c09.webp)

STEP 3

## See It Happen on Your Screens

The AI assistant carries out the request, and your screens update.

[Back to features list](https://easysignage.com/digital-signage-features/)