EasySignage vs OptiSigns Compared
EasySignage does the same core job as OptiSigns for less on most equivalent tiers, with no add-on fees. OptiSigns is the better answer if you run Apple TV, or Roku, or need on-premise.
Price per screen per month, billed monthly
| Tier | EasySignage | OptiSigns | Difference |
|---|---|---|---|
| Free | $0 EasySignage | $0 OptiSigns | |
| Basic | $7 EasySignage | $10 OptiSigns Standard | 30% less |
| Premium | $9.98 EasySignage | $15 OptiSigns Pro Plus | 33% less |
| Enterprise | $13 EasySignage | $30 OptiSigns Engage | 57% less |
USD, monthly billing, plan for plan. OptiSigns add-ons cost extra: video wall $25 a month per wall, background music $15 and wireless presentation $20 per screen a month. EasySignage has no add-on fees, and every paid account includes one extra free screen.
Pricing and features checked against both vendors' public pages, November 2026
EasySignage vs OptiSigns at a glance
Pricing and features are based on each vendor's public information. "Win" badges highlight a clear advantage.
| Feature | EasySignage | OptiSigns |
|---|---|---|
| Free plan | 1 screen, 200 MB, any supported device | 3 screens, 1 GB, four device types More screens |
| Entry plan | $7/mo · $70/yr Cheaper | $10/mo · $108/yr |
| Paid tiers | Basic $7 · Premium $9.98 · Enterprise $13 Simpler & cheaper | Standard $10 · Pro $12.50 · Pro Plus $15 · Engage $30 · Enterprise $45 |
| Looker Studio, Power BI, Tableau | Looker Studio from $7; Power BI and Tableau from $9.98 Cheaper tier | Pro Plus, $15 |
| Video wall | Included from Premium No add-ons | $25 a month add-on per wall |
| Unlimited users | From $7 Cheaper tier | From Pro, $12.50 |
| Cloud storage | 10 GB + 2 GB per screen; unlimited on request from Premium | Unlimited on paid plans from $10 |
| Apple TV, macOS, iPad, Roku | Not supported | Roku app not recommended for signage since May 2024 OptiSigns |
| Other players | Android, Chromecast with Google TV, ChromeOS, Windows, Linux, Samsung Tizen, webOS, Fire TV, BrightSign, Raspberry Pi, web | Android, Chromecast, ChromeOS, Windows, Linux, Samsung, webOS, Fire TV, BrightSign, Raspberry Pi, web |
| Interactive kiosk builder | Premium, $9.98 Cheaper tier | Engage, $30 |
| AI audience analytics | AI Lite on Enterprise, $13 Price | Engage, $30 |
| Audience targeting | Enterprise plan | By detected gender on Engage, $30 |
| AI assistant (MCP) | Premium, $9.98 EasySignage | Not publicly documented |
| Proof of play | Enterprise, $13 | Pro, $12.50 |
| API | REST API on Premium, $9.98 Cheaper tier | GraphQL on Pro Plus, $15 |
| SSO and audit logs | Enterprise, $13 Cheaper tier | Pro Plus, $15 |
| Content Approval | ||
| SOC 2 | Attested | Attested |
| Geolocation playback | GPS zones on Enterprise Geolocation | Not documented |
| ISO 27001 | Certified ISO 27001 | Not published |
| TX-RAMP | Level 1 Public sector | |
| HIPAA | Safeguards and a BAA on request | Independent HIPAA examination |
| Choose hosting region | From Premium, $9.98 Cheaper tier | EU or UK from Engage, $30 |
| On-premise deployment | Cloud only | Enterprise, $45 OptiSigns |
| Currencies | AUD, USD, EUR, GBP, CAD, JPY | USD, EUR, GBP, AUD, CAD |
| White-label reseller program |
Figures reflect publicly available information and can change. Check each vendor's pricing page for the latest.
What 20 screens cost per year
Plan for plan, billed annually at list price. OptiSigns add-ons such as video walls cost extra.
| Plan | EasySignage | OptiSigns |
|---|---|---|
| Basic vs Standard | $1,400 | $2,160 |
| Premium vs Pro Plus | $1,980 | $3,240 |
| Enterprise vs Engage | $2,600 | $6,480 |
Our arithmetic from published rates, not a quote. EasySignage takes 10% off deployments of 20 or more screens, booked through sales; that discount and any competitor volume or reseller discounts are not included.
Which one should you choose?
You want dashboards, governance and audience AI without the Pro Plus jump
- You need audience measurement at $13 per screen rather than $30.
- You want live dashboards on a cheaper plan: Looker Studio at $7, or Power BI and Tableau at $9.98.
- You want the API and an MCP server at $9.98; OptiSigns puts its API on Pro Plus at $15.
- You need a video wall without a $25 a month add-on.
- Your security review asks for ISO 27001 as well as SOC 2.
You need wider device support or on-premise
- You run Apple TV, macOS or Roku, which EasySignage does not support.
- You need on-premise deployment.
Switching from OptiSigns to EasySignage
- Audit your devices for Apple TV, macOS and Roku.
- Check which OptiSigns tier you need and why.
- Sign up free and connect one screen.
- Rebuild your main playlist.
- Switch at your OptiSigns renewal and roll out.
How to choose digital signage software
Use this whichever way you end up going. It's the same list we'd want a buyer to hold us to.
What to check
- Which tier has the features you need?
- Are there add-on fees on top of the per-screen price?
- Are all your devices supported, including Apple hardware?
- Which tier includes the API, and is there a screen minimum?
- Is the ISO 27001 certificate or SOC 2 report in the vendor’s own name?
OptiSigns alternative: common questions
We compared price for an equivalent feature set, feature gating, add-on costs, free plans, hardware, dynamic data, audience analytics, security, data residency and reseller terms. EasySignage figures come from our pricing page and plan matrix. OptiSigns figures were checked on 3 November 2026 against its pricing page, apps catalogue, trust center, data residency page and support articles; prices are per screen per month in USD. Where we say a capability is not offered or not documented, that reflects what the vendor publicly documents, not a confirmed absence. OptiSigns is a trademark of its respective owner; this page is published by EasySignage for comparison purposes.